Book a free brand naming consultation with me at the Enterprise Nation StartUp Show in London on January 25th.

The Identity Bureau

A naming and branding agency for start-ups and business owners who desire distinction in the marketplace.

As a modern business owner, you understand that well executed and distinctive branding is not optional.

You can't afford to be ignored.  

My clients work with me because they believe in the same principles that guide my agency.
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They believe a distinctive brand is not an ‘optional extra’ or a ‘nice to have’. It’s an imperative asset in a world where competition is often global and consumers have an abundance of choice.
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In short, if you don’t proactively influence how you want your brand to be perceived, your competition will gladly do that for you.

My brand identity design and brand naming services complement each other.

My intention is to positively influence the perception of your brand in the minds of your customers.

Underpinned by strategy and delivered with guidance, I create names and visual identities that will make you fall in love with your brand, right before your customers do the same.

Book a Discovery Call...

Selected work

See all projects

Menticulture Magazine

Naming, branding and editorial design for a new arts and culture magazine launching in Chelmsford, Essex.

Auto Classica

A re-brand for one of the UK's fastest growing, high-end car storage companies.

Workwell International

Combining two brand identities as 6CATS International rebrands to Workwell International.

Justin Walton

Brand strategy, messaging and identity design for Justin Walton, an executive and financial coach based in Essex and London.

Who I work with

Start-ups

You're starting a new business and looking for naming and branding to stake your position in the marketplace.

You want to launch your brand strategically into the hearts and minds of those who need to see it.

Growing businesses

You've been in business for one to three years, growing a team and earning a great reputation.

The time is right to invest in a brand identity that truly reflects the business you have become in order to propel your business forward.

Rebranding businesses

You've been in business for several years and your old branding no longer reflects the business you run. It is tired, inconsistent and does not stand up to the competition.

You recognise the need for change.

Marc De'ath

Chelmsford City Council

“For the past seven years I've heard Chelmsford's creative community call for stronger marketing support of its arts and culture scene.  Menticulture Magazine answers that call, cutting through the digital noise with beautiful print and authentic editorial that champions grassroots creativity.”.

Alex Pietrasiuk

Kinline CPAs

"By the end of the project, we had an accounting firm brand that we could not be more proud of… Ben could not have been easier to work with".

Nick Pauley

Auto Classica

"The new brand identity design has been exceptionally well-received... Ben's researched-focussed approach got to the root of the issues... delivering what the business truly needed, not just what we thought we wanted".

Jordan French

Jordan French

St. George Property Group

"We instantly liked Ben and his approach to our goal. He explained everything clearly and ... the finished product was everything and more than what we could have imagined".

Stefanie Cook

Workwell International

“Ben delivered on our brief perfectly, preserving the highly recognised identity that our brand is so well known for, while combining it tastefully with our new parent company brand. It is working exactly as we had hoped”.

Louise Burmeister

Canine Genetics Centre

“We had a requirement to rebrand the Canine Genetics Centre... Ben worked to produce something memorable and vibrant, that has been extremely well received. Our new identity not only differentiates us from our peers but reflects our passion for dogs and the work we do".

Jim Clark

Numerity

“Ben was a pleasure to work with… A year later, we are still getting compliments about our logo and website. Ben took a personal approach and we felt like more than just a client".

Wendy Walton

Wendy Walton Executive Coaching

“I thoroughly enjoyed working with Ben. He explained things clearly and listened carefully to what I wanted as well as managing expectations. He challenged my thinking but also listened to my feedback. My clients really like my new branding and website".

Rob Brown

Rob Brown

Accounting Influencers Roundtable

"Quality design work and insightful insights on brand strategy for professional firms. Ben Stanbury is extremely professional, responsive and great to work with!".

Meet your brand partner...

All flesh, blood and creative brains...

Hello I’m Ben. a trained graphic designer and brand strategist. I enjoy writing and naming, and these are the reasons I started The Identity Bureau.

I believe that for brands to truly make a connection with the people they are trying to serve, they need to be created by people.

Brand identities are created through collaboration and conversation, they require strategy, process and understanding. That's why they cost money and take time. That's why they can't be picked off a shelf, or whipped up in minutes.
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If your brand has a story to tell and an impression to make, then you're in the right place...

When you work with me I’ll steer you through a strategic process to determine how you want your company to be perceived and then, together, we’ll take the steps to create that perception.

"How lucky were we to find Ben? The reaction to our rebrand was extraordinary...  We have had so much positive feedback"

Michelle Reilly - 6CATS International

I'm here for the perceptions shifters, the outside-thinkers, and the firms that don't want to look like the other firms...

And you're not here for a cheap fix. You're aware of the stakes and true cost of brand mediocracy.
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So, welcome then to The Identity Bureau, a small naming and branding agency for start-ups and businesses that want to be seen among the unremarkable.

Are you ready for your brand to be noticed, admired and remembered? Make yourself known at The Identity Bureau...

Book a Discovery Call...
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